Wisdom by Hootsuite
Answers questions over a brand's social data and drafts posts, briefs and reports for a team to approve.
Software you sign up for or install and run yourself. Submitted listing, not yet checked. Nothing on this page is sponsored.
What it does
Wisdom is Hootsuite's AI agent connected to its Social OS products. A user asks a question in plain language, Wisdom analyses connected listening, performance and audience data, and returns trend predictions, competitor insights, performance summaries or drafts of social posts, campaign ideas, content briefs, captions and images. People review, approve and publish everything it drafts, and it is included in every Hootsuite plan.
- Type
- Software product
- Pricing
- Subscription, from $99 per user/mo billed annuallyChecked 23 September 2026
- Setup
- Needs configuration
- Access
- Web app
- Human review
- A person reviews every output
- Integrations
- Lumen, Perch
- Vendor
- Hootsuite
- Website
- hootsuite.comChecked 23 September 2026
- Listed
- 23 September 2026
You provide
- A plain language question
- Connected social listening, performance and audience data
You receive
- Trend predictions and risk flags
- Draft posts, campaign ideas, briefs, captions and images
- Performance summaries and reports
- Competitor insights
How the work runs
- 01
Ask a question in plain language
- 02
Wisdom analyses the connected social data
- 03
Draft posts, flag issues or share reports from the chat
- 04
A person approves and publishes
Before it is handed over
A person reviews every output. The work is accepted only when each of these is recorded.
- People review, approve and publish all drafted content
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